Wilborne UK (“we”, “us”, “our”) respects your privacy. This policy explains what we collect, how we may use it, and your rights.
What we collect
We collect information when you:
- Submit our contact or quote form
- Email us directly
- Call or message us
- Use our website (via cookies)
Information you may provide:
- Name, email, phone number
- Address or location for a quote
- Message or enquiry details
- Optional file uploads (e.g. photos)
- Consent preferences
Information collected automatically (if cookies accepted):
- Pages visited and actions taken
- Browser, device and operating system info
- Approximate location
- Ad interactions and conversions
How we may use your information
- To respond to enquiries and provide quotes
- To arrange site visits and deliver services
- To improve the website (analytics)
- To run advertising campaigns (Meta Ads / Google Ads)
- To build remarketing audiences (if cookies accepted)
We may use:
- Google Analytics 4
- Meta Pixel (Facebook & Instagram Ads)
- Google Ads conversion tags
- Google Consent Mode v2
Lawful basis
- Consent — analytics & marketing cookies
- Legitimate interests — replying to enquiries
- Legal obligation — invoicing & tax records
Google Consent Mode v2
Where Google tags are active, we use Google Consent Mode v2 to ensure they follow your saved cookie choices.
Google Analytics 4 and Vercel Analytics only load if you opt in to analytics cookies. No personalised advertising is created unless you opt in.
Sharing your data
We do not sell your data.
We may share limited information with:
- Google (Analytics / Ads)
- Meta (Facebook & Instagram Ads)
- Website hosting & security providers
These services process data under their own privacy policies.
Cookies and tracking
We may use cookies for:
- Website functionality (essential)
- Analytics (optional)
- Advertising & remarketing (optional)
Optional cookies load only if you opt in through the cookie banner or by updating your preferences on the Cookie Policy page.
Your rights
- Access your data
- Request correction or deletion
- Withdraw cookie consent at any time
- Complain to the ICO
Changes to this policy
If we update this policy, we’ll update the “Last updated” date above.